Job Detail

Job Title: Associate Digital Media Director
Posted: 09.01.2010

Company: FRWD Co.
Contact Name: Kathryn Duncan
Contact Email: kathryn.duncan@frwdco.com

Company Description:
FRWD is a new media partnership model. We provide expertise and resources to increase effectiveness for a brand’s digital and overall media strategy. Our independent solution is designed to work with both brand and agency teams to guide, educate and deliver.

Job Summary:
A successful Associate Media Director candidate is a passionate and knowledgeable on various aspects of online media including but not limited to display media, paid search, SEO, mobile & social. The candidate has a Bachelor's degree with a minimum of 6-10 years of related media experience including 4-6 years of interactive experience (direct response, branding or both). The candidate needs to have outstanding written and spoken communication skills and strong negotiating and presentation skills. Prior experience managing a staff is required. A successful candidate will have a strong understanding of online metrics and strong analytical skills. Must also have understanding of interactive research & competitive intelligence tools such as Google Keyword Tool, Ad Relevance, @plan, Media Metrix, AdGooroo, Hitwise, etc.

Responsibilities:
Partner with Engagement Director and FRWD Partner to develop high-level business strategy for the client and the role of media in meeting & exceeding client’s goals. Lead development of innovative and thoughtful media plans based on strategic business direction and client’s business objectives. • Provide direction and leadership to media planners responsible for execution of the plans. Own, build and grow assigned businesses. Build and maintain client relationship. Manage a team of media staff by motivating, leading, mentoring and training. Handle issue resolution, recommend process improvements, and manage all financial media-related aspects of the account. Maintain vendor relationships and act as a resource for industry data and trends. Provide ongoing strategic vision for clients. Identify and refine process for FRWD Media team. Contribute to organizational operations beyond basic job requirements (e.g. methodology development, recruiting, process redesigns, tool improvements). Represent FRWD at industry events and be an active participant in the media community.

Qualifications:

Additional Information:
This position is located in Minneapolis, MN. Why work at FRWD? The opportunity to be exposed to a variety of media tactics and technologies (paid search, SEO, mobile, Social, Display) Working with Fortune 500 clients focused on digitizing their organizations, their business, their media. It's great work. Working with people who contribute to the company, each other and the community (a lot of philanthropy in green, hunger and education). We are good people. We have invested in the people, skills and tools to do great work. Exposure to emerging media, beta's, cutting edge technology. We are future focused. Fast paced, fun environment over looking downtown Minneapolis and the Twins stadium. Our space is important to us. Good coffee. Free. And soda too. Free. And granola bars. And excellent business cards. Opportunity to be a part of a massive change in the way agencies work with clients -- a new agency model that makes sense. Please contact Kat Duncan; kathryn.dunan@frwdco.com, 612.235.5150