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WORD ON THE STREET
Eighth Semi‐Annual CIMA Survey Reveals Improving Conditions
Chicago, IL, June 14, 2010 ‐‐To gauge the state of the interactive marketing industry and explore trends, the Chicago Interactive Marketing Association (CIMA) conducted its eighth semiannual survey. Data was collected during Q1 2010 from over 100 respondents across the CIMA community.
Read moreCIMA 2010 Academic Scholarships - AVAILABLE TO ALL STUDENTS!
CIMA is pleased to announced that our 2010 academic scholarships are now available to all students!
Read moreDigitas Named One of the Crain’s “Best Places To Work in Chicago” for Second Year
The only marketing agency on the list moves up one spot to #4
CHICAGO– March 29, 2010 – Digitas (www.digitas.com), a leading global digital marketing and media agency, has been named one of the “Best Places to Work in Chicago” in 2010 by Crain’s Chicago Business. The annual award honors companies in Chicago that foster great work environments and go the extra mile for their employees. This is the second year in a row that Digitas has made the list. The agency was ranked #4 (moving up one spot from last year) and was the only marketing communications agency to be honored.
Read moreCIMA Presents its 7th Semiannual Interactive Marketing Survey
FOR IMMEDIATE RELEASE
Contact: Jen Brady, VP Marketing, CIMA
312-607-1400
jbrady@chicagoima.org
September 17, 2009
Strong Evidence of Stabilization; Google Fades; Facebook and Twitter Gain; Microsoft Moves Viewed Favorably
Chicago, IL, September 17, 2009 --To gauge the state of the interactive marketing industry, the Chicago Interactive Marketing Association (CIMA) recently conducted its seventh semiannual survey of its members and associates. Data was collected during August 2009 with 130 survey results tabulated, analyzed, and prepared by CIMA’s partner analyst and Director of Global Strategy and Operations with The Marketing Store, Troy Mastin. Mark Ailsworth, CIMA’s President and Director of Midwest Sales for Undertone states, “CIMA’s prior survey results provided industry insights that held true to form for the marketplace. The most recent results document interesting points for debate here in Chicago and nationally.”
Read moreDigitas, Publicis and Spark Communications Take Home Gold Reggie® Award
NEW YORK– March 26, 2010 – Digitas (www.digitas.com), a leading global digital marketing and media agency, and sister agencies Publicis and Spark Communications have been awarded a GOLD REGGIE® for the T.G.I. Friday’s Woody’s Burger Bet promotion.
These prestigious awards, sponsored by the Promotion Marketing Association (PMA), are the highest honor in integrated marketing. Winners were selected from 339 entries and were announced during the REGGIE Gala Awards dinner, part of the PMA's Annual Integrated Marketing Conference, at the Fairmont Hotel in Chicago on March 24.
Read moreFeatured Article
Denuo Flash: Courtney Acuff talks mobile, advising panelists to think value proposition.
Written by Mary Debrunner
March 8, 2010
Courtney Acuff joined a handful of mobile experts last Thursday to discuss the state of the mobile industry and where it’s headed. This 75-minute panel, held at the downtown Hilton, was sponsored by the Chicago Interactive Marketing Association (CIMA) – the city’s only organization focused solely on interactive marketing. Topics ranged from scalable mobile tactics to accurate metrics/analytics and how the platform can be monetized and built to last.
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