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WORD ON THE STREET
CIMA Presents its 7th Semiannual Interactive Marketing Survey
FOR IMMEDIATE RELEASE
Contact: Jen Brady, VP Marketing, CIMA
312-607-1400
jbrady@chicagoima.org
September 17, 2009
Strong Evidence of Stabilization; Google Fades; Facebook and Twitter Gain; Microsoft Moves Viewed Favorably
Chicago, IL, September 17, 2009 --To gauge the state of the interactive marketing industry, the Chicago Interactive Marketing Association (CIMA) recently conducted its seventh semiannual survey of its members and associates. Data was collected during August 2009 with 130 survey results tabulated, analyzed, and prepared by CIMA’s partner analyst and Director of Global Strategy and Operations with The Marketing Store, Troy Mastin. Mark Ailsworth, CIMA’s President and Director of Midwest Sales for Undertone states, “CIMA’s prior survey results provided industry insights that held true to form for the marketplace. The most recent results document interesting points for debate here in Chicago and nationally.”
Read moreCIMA Launches Updated Website: Features Social Community & Digital Resources
FOR IMMEDIATE RELEASE
Contact: Jen Brady, VP Marketing, CIMA
312-607-1400
jbrady@chicagoima.org
August 17, 2009
CHICAGO – Chicago’s largest interactive marketing association, The Chicago Interactive Marketing Association (CIMA), announces the launch of its updated website featuring social community capabilities and digital marketing resources. The website fortifies CIMA's position as an organization leader in interactive marketing community while providing an enhanced platform to ensure CIMA continues to provide thought leadership to the interactive marketing landscape. The fully revamped website design represents CIMA's commitment to evolve in the ever-changing and dynamic world of digital marketing.
Read moreBennett Wheelless Group, leading executive recruitment firm, is now BennettBaker, Ltd.
For more information contact:
Neysa Bennett
Ph: 312.252.8883
CHICAGO, IL, January 2, 2009 - The Bennett Wheelless Group, a leading response-marketing executive recruitment firm, has been renamed BennettBaker, Ltd., the company announced today. Neysa Bennett is CEO; Heather Baker, who joined the firm in 2002, is Managing Partner. As part of the name change, the firm has created a new web site: www.bennettbaker.com.
Read moreAnnouncing Fred & Associates
Contact: Jen Brady, CEO and President of Fred & Associates, Inc.
FOR IMMEDIATE RELEASE:
Jen Brady, CEO and President of Fred & Associates, Inc. (www.FredAssociates.com), announced that the company, formerly known as Innovative Marketing Consulting, LLC, has rebranded and moved offices to provide expanded services for its clients.
Read moreCIMA's 6th Semi-Annual Interactive Marketing Survey
Contact: Jen Brady, VP Marketing, CIMA
Direct Marketing, Mobile, and Social Areas of Strength; Notable Deterioration in Environment and Outlook; Emerging Companies of Growing Importance
Chicago, IL, March 13, 2009 --To gauge the current state of the interactive marketing industry, discover emerging trends, and identify key beneficiaries, the Chicago Interactive Marketing Association (CIMA) recently conducted its sixth semiannual survey of its members and associates. The data was collected during January and February of 2009 with results tabulated, analyzed, and prepared by CIMA's partner analyst and industry consultant, Troy Mastin.
Read moreFeatured Article
Tracking Makes Life Easier for Consumers
Michael Learmonth, Advertising Age
07.13.09
Scrutiny Is Needed, but Truth Is Web Would Be Insufferable Without
NEW YORK (AdAge.com) -- It would be like having the same conversation -- over and over and over again.
That's how one digital ad executive describes a world where no one is allowed to collect information online, a scenario the industry is hurriedly -- and worriedly -- trying to keep from happening.
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